We created a giant fruit salad for this fun shoot with schuh Kids.
Art Direction • Concept • Graphic Design • Illustration • 3D Set Design • Colour Grading & Retouch • Artworking
Photographed at The XC, London, our schuh Kids campaign captures the fun and energy of childhood. We designed giant props from recycled foam which created a great focus point for the kids to interact with naturally throughout the shoot. When designing the graphics we looked to classic skate stickers for inspiration, and the result was a really fun and colourful advertising campaign.